Paging Arthur and Martha

If I was called Arthur or Martha and I worked as a saleswonk for a certain mobile phone shop, I'd be pretty miffed at the company's new "motivational" ploy.

According to reports, managers at the high street chain have launched a campaign to encourage/humiliate underperformers (how can they tell?) by calling them "Arthur" or "Martha". "It's meant to be a 'thanks' to them because they make you [the less incompetent saleswonk] look good. We want to eliminate Arthurs by getting them to improve," said a saleswonk, while quietly resolving to never let his colleagues discover his middle name.

Sounds like a fun place to work, whatever you're called...