Imitate Google, or risk getting buried?
"Google is an avalanche and it has only just begun to tumble down the mountain," according to Jeff Jarvis, new media talking head, Buzzmachine blogger, and recent author of "What Would Google Do?" -- a tech-infused, Machiavellian book that advises you, your company and your industry to study and mimic the online juggernaut, or risk getting buried.