In just one day, Google received around several thousand requests from Europeans to remove links from the search results returned for their names.
The company received 12,000 requests following the launch of the form, a Google spokesman in Germany said, according to Agence-France Presse.
Google reluctantly launched its newto comply with a European Union Court of Justice ruling last month that cleared the way for people to request the removal of 'outdated' results when their name is queried in a search engine.
The ruling means Google now has to weigh up a person's right to privacy against the public's right to know, and determine whether the results it returns are "inadequate, irrelevant or no longer relevant, or excessive in relation to the purposes for which they were processed".
Following the court's decision, Google had received a few de-linking requests from Europeans. However, the new form opened the floodgates by offering an easier way for people to officially file their requests.
The form asks for a user's details, the links to the 'outdated information', and an explanation of why they should be removed.
Anyone wanting to use the form will also need to provide a scan of a piece of photo ID, to stop fraudulent attempts to remove information.
What remains to be seen is whether Google received the 12,000 requests due to pent-up demand for such a feature, or if the company can expect to see volumes increase over time.
While Google doesn't have to remove results simply because it receives a request, the person making it can also take their case to the relevant data protection authority.
Google hasthe ruling for getting the balance between people's privacy and the public's right to know wrong, while others believe it's an attack on freedom of expression.
Thethe ruling is well balanced, since it doesn't give an absolute right to be forgotten and does reflect the role search engines play in facilitating access to information.
Prior to the ruling, it was unclear if Google and other search engines were accountable under European law for search results that affected the privacy of individuals.