Huawei denies lowering sales target

Huawei on Wednesday denied recent reports saying the leading Chinese smartphone brand is lowering its full-year sales target on dismal global demand for high-end handsets.
Written by Cyrus Lee, Contributor

Huawei didn't lower its annual sales target of 140 million smartphones, which will surely be achieved by the end of 2016, He Gang, president of Huawei's mobile phone line, told a Tencent report during the World Mobile Congress 2016 in Shanghai on Wednesday.

The Chinese technology giant sold a total of 28.3 million handsets during the first quarter of the year, up 64 percent over the same period last year. Sales in the current second quarter are also 40 percent more than the same period in 2015, therefore the 140 million sales goal for the year is not a problem, He said in the report.

He was responding to a Taiwan-based DigiTimes report on June 24 which claimed the world's third-largest smartphone brand cut its full-year sales target from 140 million to 120 million, citing information from its supply chains in China.

Another patentlyapple.com report on Monday, citing unnamed sources, further added that both leading Android smartphone vendors Samsung and Huawei have lowered their shipment targets by 10 to 20 percent for the upcoming third quarter due to dismal demand for high-end smartphones globally.

Huawei's He said the company had shipped a total of 2.6 million latest flagship models P9 and P9 Plus in the first two months of the launch, according to the Tencent report. The P9 and P9 Plus sales figure is more than double over the same period last year when the P8 was unveiled, according to the Chinese IT website TechWeb.

Huawei sold a total of 108 million smartphones in 2015, outstripping Xiaomi to become the largest smartphone brand in China, and the third biggest globally, after Samsung and Apple.

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