Microsoft-Nokia deal: Reaction from the Twitter trenches

Oh, Twittersphere. Why so glum and pessimistic? Tech experts, reports and journalists, and industry insiders reacted mostly with sarcasm. Here's what they're saying.
Written by Zack Whittaker, Contributor
Image: CNET

For more than a year, industry experts and reporters alike were convinced that, not long after the snuggling up of Microsoft and Nokia in 2011 on the Windows Phone platform, the Finnish phone maker would eventually somehow be absorbed by the software giant. 

That day finally came on Monday, when the two companies announced that Microsoft would buy Nokia's phone making unit: the jewels in the company's crown — albeit worn and torn after years of competition from fruit-themed rival smartphone makers.

We immediately headed to Twitter as the source of quick-hit initial reaction from high profile industry folk, entrepreneurs, Microsoft watchers, and even competitors, to see what the overall impression was.

(And we should point out: yes, you're about to see a hearty dose of sarcasm and snark here. To be fair, it's still a good cross-section of what people are saying.)

Bloomberg Businessweek's Brad Stone made an interesting comparison — this deal has been done before.

CNET contributor Danny Sullivan had a similar line of thinking. He later hypothesized that any new phone could be called a "Microsoft Nokia Lumia Xbox Live phones" — with added "Zune technology."

Author and journalist Josh Brown sounded upbeat, but upon second glances he was very much in with the rest of the crowd.

TechCrunch writer Matthew Panzarino wants to know what's next. If anything, that is, and questioned the motives to the deal. Perhaps it was to acquire a new chief executive? Or not.

Enterprise storage firm Box's chief executive Aaron Levie broke down some of the numbers. Savvy or late? The multi-billion dollar question, if you look at Nokia's steep stock decline.

GigaOm founder Om Malik instead broke out the harsh reality of the truth.

Others seemed more upbeat, though. ArsTechnica writer Jon Brodkin skipped over the hyperbole and also said it how it is.

Time's Harry McCracken filled in the gaps, though. It turns out these kinds of deals don't go down overnight, and was clearly part of a wider devices and services push.

Meanwhile The Verge's Josh Topolsky, like others, were a little beefed with the timing.

As was former ABC News' Joanna Stern, who summed up the lateness (or earliness — depending on which side of the Atlantic you're on) of the announcement in six sweet words.

That's not a bad idea, Joanna. Night, night.

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