Generation Z started entering the workplace in 2017 and employers need to adjust. Research from the HR director shows that it will make up almost a quarter of the global workforce by 2020 -- fastest-growing generation across the workforce.
To discover which workplace strategies work for Generation Z, Salt Lake City-based coaching provider InsideOut Development asked over 1,000 members of Gen Z to find out what they want from their careers.
Three quarters of Generation Z workers say that it is important to have) a boss who can coach employees, and three out of five (60%) aspire to management positions. Three out of four (75%) say that a boss's ability to coach is important, with almost one in four saying it is the most important attribute of a manager.
Three quarters of Generation Z (75%) also believe that believe they should work in their first position for only a year before receiving a promotion. One in three (32%) believe they will deserve a promotion within the first six months of working.
They also have high expectations for pay. Over two in five (40%) believe they will earn over than $100,000 per year at the height of their career, and half of those believe they will clear more than $150,000 per year.
However, Generation Z also believe that education will land them their dream job. Four out of five (80%) believe they need at least a Bachelor's degree in order to achieve this. Almost three out of four (70%) believe they will need at least a Bachelor's degree to maintain a comfortable lifestyle.
If fact, 99% of new jobs created since the 2008 recession have gone to workers with some college education.
Although Generation Z sees values higher education, they are cautious about obtaining advanced degrees. Two out of three (64%) Generation Zers are considering earning an advanced degree -- 7% less than millennials.
Almost seven out of 10 (69%) of Generation Zers said that prefer a stable job over a job they are passionate about -- a stark difference from the millennials most companies are used to recruiting.
Almost nine out of 10 (88%) of millennials believe success in life is defined more by happiness than material prosperity and a quarter of millennials do not even "care about money."
If bosses help to build the confidence of Generation Z, give them a supportive workplace environment, a good relationship with their boss, and regular feedback and communication, they can give this generation the advantage in the workplace and ensure their career trajectory matches this generation's expectations.
Shifting expectations are changing the way businesses interact with their customers – and Millennials and Generation Z are driving significant changes in what customers want.
Generation Z -- the born-digital generation -- expects a "more human" experience online. So, if this is true, the bigger question for future generations is what it means to be human in a digital world.
Generation Z works to be a part of their favorite brands -- using their channels as a way to start social relationships with retailers
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