Remembering Steve Jobs: Launching iTunes on Windows

A pivotal moment in Apple's history, CEO Steve Jobs announces iTunes for Windows on October 16, 2003. Jobs stated at the time, "It's probably the best Windows app ever written." The release was also considered a good strategic move by Apple because, for the first time, Windows users could buy music from Apple's online store, giving them a feel for the Apple user experience.

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Remembering Steve Jobs: Launching iTunes on Windows A pivotal moment in Apple's history, CEO Steve Jobs announces iTunes for Windows on October 16, 2003. Jobs stated at the time, "It's probably the best Windows app ever written." The release was also considered a good strategic move by Apple because, for the first time, Windows users could buy music from Apple's online store, giving them a feel for the Apple user experience.

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