Toshiba is forecasting a massive bump to its operating profit by as much as 14 percent, as its flash memory chips designed for smartphones and tablets continues to grow.
The Japanese electronics giant is predicting operating income of about $3.2 billion in the fiscal year ending March 31, also helped along by a push in consumer appliances, such as televisions and computers.
The notebook market should also get a boost. The company will also develop a next-generation controller for solid-state drives — that is, in spite of a declining PC market. According to latest estimates from IDC, PC shipments dropped by close to 10 percent in 2013.
Toshiba has in recent months ramped up its Chromebook effort in a bid to offer something new to the declining PC market. Chrome OS, developed by Google and installed in Chromebooks and Chromeboxes, may have a minimal slice of the market share, but is expected to increase up in the coming weeks and months as PC buyers look for alternatives.