/>
X

Six ways to increase SEO rankings using Google Plus

There are some easy ways to boost your brand and personal rankings in Google search if you use Google Plus. Here we share some tips to help you climb up the results pages.
eileen-brown.jpg
By Eileen Brown, Contributor on
1-zdnet-gplus.png
1 of 7 Google

Otimise your profile and Google Plus posts for your brand page or personal profile and boost your position in Google search.

Related topics:

2-seo-meta-description.png
2 of 7 Google

Optimise the meta description for your profile

Make sure that the tagline and introduction sections are used wisely. Google displays the first two sentences of your tagline and introduction in its meta description which appear in search results.

Make sure that they have all of the relevant information about your brand. You only get 160 characters to make an impact on Google search so choose your initial sentences for impact.

Related topics:

3-story-and-tagline.png
3 of 7 Google

Enhance story and tagline sections of profile

Your story and tagline gives you an opportunity to add specific keywords to your brand page which best describe your business. Use single and multiple keywords in your story to make sure that you focus on the terms to describe your business.

Related topics:

4-web-links.png
4 of 7 Google

Add appropriate web links

Use the Links dialog box in your profile to add pointers to your other content online. Google will recognise these links as your links connected to you and rank your page accordingly.

Related topics:

5-optimised-title-v1.png
5 of 7 Google

Optimise titles

Think about what the first sentence of your post on Google Plus will look like. Google treats this as part of the title tag.

The first sentence is what your readers will see so include SEO specific words to make your post memorable.

Related topics:

6-shared-content.png
6 of 7 Google

Share content links

Share product pages or blog entries on Google Plus to boost your page rank. Consider using correctly formatted images from your company website. If you correctly format these images with meaningful titles and image desctiptions (alt tags) they will appear high up in search rankings.

Search for the image “Amastra kitten” to see the image from the pervious page to see that this technique can work even for small organisations.

Related topics:

7-hashtags.png
7 of 7 Google

Include hashtags in posts

You can use extra hashtags in your posts to help searching within Google Plus. Using brand appropriate keywords and keyword phrases as hashtags will help the content to be found within search results.

Related topics:

Related Galleries

Best apps for life under lockdown
1-supercook-eileen-brown-zdnet.png

Related Galleries

Best apps for life under lockdown

24 Photos
How to avoid being phished during holiday shopping season
How to avoid being phished during holiday shopping season zdnet

Related Galleries

How to avoid being phished during holiday shopping season

9 Photos
All-new Gmail: Massive update brings Smart Compose and more AI features
15.jpg

Related Galleries

All-new Gmail: Massive update brings Smart Compose and more AI features

16 Photos
Adjust these Facebook privacy settings to protect your personal data
image-2018-04-09-at-4-39-38-pm.jpg

Related Galleries

Adjust these Facebook privacy settings to protect your personal data

15 Photos
Social media cannot be trusted without these features
Social media cannot be trusted without these features ZDNet

Related Galleries

Social media cannot be trusted without these features

6 Photos
Facebook alternatives: Social apps you need to try
1-steemit-eileen-brown-zdnet.png

Related Galleries

Facebook alternatives: Social apps you need to try

14 Photos
How to reduce the amount of information you send to Facebook
How to reduce the information you send to Facebook ZDnet

Related Galleries

How to reduce the amount of information you send to Facebook

13 Photos