​Apple CEO Tim Cook took home $9.22m last year

With a strong lineup of products out and more still to come in 2015, Apple's CEO saw his pay packet double last year.
Written by Liam Tung, Contributing Writer

Last year Apple CEO Tim Cook received a pay packet of $9.22m for his performance - more than double his wages in 2013.

Cook's compensation package was made up of a $1.75m base salary and $6.7m from Apple's non-equity incentive plan for senior execs of the company. Cook, the chief exec of the most valuable company in the world, saw his pay more than double compared to 2013, when his total package was worth $4.25m.

Details of Cook's and other top Apple executives' pay was outlined in a filing with the Securities and Exchange Commission on Thursday. Under Cook's leadership and following strong sales of the iPhone 6, Apple's shares rose to $119 in November, giving the company a market capitalisation of $700bn, Bloomberg noted.

Eddy Cue, Apple's senior vice president of internet software and services, had a base salary of $947,600, with stock awards of $20m and $3.4m in non-equity incentive compensation.

Angela Ahrendts, the former Burberry CEO and Apple's senior vice president of retail and online stores, received a $411,538 salary. She joined the company in October 2013 amid speculation that Apple was working on a smart watch, a project Ahrendts would be able to bring her luxury market experience to. She also received $70m in stock awards and $1.65m in non-equity incentives.

One of Arhendts' chief tasks this year will be to oversee the successful retail launch of Apple Watch. Arhendts reportedly said the Watch will launch in "spring", and recent rumours have pegged the date at some time in March.

One question that remains to be answered is how long the Watch's battery will last. Apple has said it will require nightly charging but little is known about how it will perform in the real world. Citing sources, 9to5 Mac reported yesterday that Apple is targeting a battery life of 2.5 hours of heavy application use, while it may achieve two to three days in standby or low-power mode. As a fitness tracker, it is targeting four hours. According to the report, Watch is running a stripped down version of iOS codenamed SkiHill and is powered by an Apple S1 chip.

Whether those figures for the device's battery life turn out to be accurate will depend on how Watch wearers use the device, which has been designed to hand off data processing to a Bluetooth paired iPhone. The device has an accelerometer, heart-rate sensor, wifi and GPS, and Apple's 'Taptic engine'.

Watch features that have turned up in the current beta releases of the iOS 8.2 SDK include Bluetooth settings enabling users to pair a Watch with an iPhone, and a separate app installed on an iPhone that will be used to configure the Watch's key settings. Apple is also planning to make the device Apple Pay-enabled.

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