/>
X

Free PDF download: Turning Big Data into Business Insights

This special report from ZDNet and TechRepublic looks at how companies use the massive amount of data that's now available to improve processes and increase revenue. Download it as a free PDF ebook.
amy-square-800px.jpg
Written by Amy Talbott on
istock-498404118.jpg
Image: iStock/Rawpixel

Big data is a big deal in business right now. There are more methods than ever to gather information about any aspect of a company, but how can it then be sorted, analyzed, and turned into actionable insights? This ZDNet/TechRepublic special report, Turning Big Data into Business Insights, examines how that's being done.

ZDNet and TechRepublic members can download all the articles in this package in one PDF (free registration required).

This report features several case studies about companies who are currently using big data to transform the way they do business. Danny Palmer explains how HelloFresh uses big data and analytics tools to gauge what meals customers might be interested in cooking, and then to ship pre-portioned ingredients to make those meals. For example, the company might see that the Vietnamese dish pho is trending in online searches and add that to the menu. Tas Bindi talked with the CEO of online bookseller Booktopia about how the company used analytics tools to improve the book buying experience and increase sales. And in a case study of online home goods retailer Wayfair, Alison DeNisco details how the company increased sales by using big data to create a feature which allowed shoppers to search the site with a photo and find like items.

This free ebook also includes advice about pitfalls to avoid when using big data as a digital transformation tool, how to choose big data partners, and original research from Tech Pro Research on how companies are currently collecting and using data.

To read all these articles, download the PDF here:Special report: Turning Big Data into Business Insights.

Related

This stuff is better than compressed air for cleaning your dirty tech
img-6864

This stuff is better than compressed air for cleaning your dirty tech

Office Hardware & Appliances
Google looks to reduce pushback bias in developers' software code review
close up programmer man hand typing on keyboard at computer desktop for input coding language to software for fix bug and defect of system in operation room , technology concept

Google looks to reduce pushback bias in developers' software code review

Developer
Linus Torvalds is cautiously optimistic about bringing Rust into Linux kernel's next release
rusty gears

Linus Torvalds is cautiously optimistic about bringing Rust into Linux kernel's next release

Enterprise Software