It's official: Apple's iPhone event is Sept. 12 at Steve Jobs Theater

Video: These are the features the iPhone needs to stay ahead of rivals

Apple on Thursday invited members of the press to its new campus for the first time, where the company is expected to unveil three new iPhones, a new Apple Watch, and an updated Apple TV.

The event invite reads "Let's meet at our place." The only picture included is the Apple logo with a trio of colors.

The meaning behind this invite is pretty clear: Apple is holding its first event at Steve Jobs Theater on its new campus. Unless you want to pick apart the colors in the logo, this invite appears to be as straightforward as it gets.

Apple will livestream the announcement on September 12 starting at 1 p.m. EST.

ZDNet will have full coverage of the announcements throughout that day.

iPhone 8: What we think we know (and what we know for sure!)

PREVIOUS AND RELATED COVERAGE

Apple's iPhone event scheduled for Sept. 12: Report

Apple is widely expected to announce three new iPhones this year. Two of which will feature a similar design to the iPhone 7 and 7 Plus. The third will have an all new design, without bezels, a home button, and potentially new facial recognition technology to unlock the phone.

Also expected at the event is a third-generation Apple Watch with built-in LTE connectivity, giving users the ability to leave his or her iPhone behind and still receive messages and interact with apps, and a new Apple TV with 4K capabilities, according to Bloomberg.

iPhone 8: What we think we know

Here's a rundown of what we think we know about the iPhone 8 based on rumors, leaks, and supply chain chatter.