Lenovo India eyes growth in large enterprise biz

By next year, the China-based PC giant wants to grow its current 10 percent share to 15 percent of India's large enterprise market, comprising companies of between 500 and 1,000 staff.
Written by Jamie Yap, Contributor

Lenovo is aiming to increase its market share in the Indian large enterprise business segment from its current 10 percent to 15 percent by 2013.

In a report Tuesday by the Press Trust of India, Rahul Agarwal, Lenovo India's executive director for commercial business segment, said the company needs to improve its market share and channel network in the large enterprise business space. This segment, which comprises companies with 500 to 1,000 employees, is part of Lenovo India's relationship business (REL) grouping and also includes global and very large enterprises, education, and government.

As a group, REL currently contributes 40 percent to 45 percent of Lenovo's total revenue in India, Agarwal said. Within this unit, the global segment contributes around 30 percent to 35 percent, while very large enterprises account for 20 percent, large enterprises at 10 percent to 12 percent, and the education and government sectors at 15 percent each, he noted.

The executive director added Lenovo India recently won the tender from the Tamil Nadu government to supply more than 350,000 notebooks. It is also in the bidding race for the tender to supply laptops in Uttar Pradesh, Agarwal said.

The Chinese vendor last month made India its first overseas smartphone market, offering five handsets priced between US$120 and US$530. Launched first in South India and Gujarat, the mobile devices will be made available in the rest of the country within the next five months, Lenovo said, adding it was aiming to replicate its smartphone success in its domestic market in India. 

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