"Google's recent actions to block the Proud Boys website and online store is a welcome response to persistent demands from Color Of Change and our allies," said Color of Change President Rashad Robinson.
"Following years of pressure, the company successfully got a Google Cloud Services customer hosting the Proud Boys' website to remove the violent hate group's online pages. This progress is important, but now we call on Google's peers to follow suit."
"After a heads up from Color of Change, we notified one of our customers--a website hoster--who then took action. The websites in question were not Google Cloud customers," a Google spokesperson told ZDNet today.
But the Proud Boys websites haven't been offline for long. The official site and online store were moved to a new web host on Thursday.
According to data from RiskIQ's Passive Total platform, the group's websites are now hosted by German web hosting provider 1&1 IONOS.
Google is just the latest tech company to wash its hands of the group. Proud Boys have been a pariah among tech companies since the summer of 2018, when the group planned to organize a new Unite the Right rally in Washington, DC. A year prior, in June 2017, a woman was killed at the Unite the Right in Charlottesville, Virginia.