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Gallery: Masterpass-enabled bots launch on Facebook Messenger

With these AI-enabled bots, customers can build their orders and securely checkout, without leaving the Messenger platform. See how the process works for FreshDirect, Subway and The Cheesecake Factory.

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Topic: Innovation
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1 of 21 Larry Dignan/ZDNet

Getting Started with The Cheesecake Factory

With these AI-enabled bots, customers can build their orders and securely checkout, without leaving the Messenger platform. From shopping and selecting payment to authentication and order confirmation, here's how the process works for The Cheesecake Factory, FreshDirect, and Subway.

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2 of 21 Larry Dignan/ZDNet

Shop with The Cheesecake Factory

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3 of 21 Larry Dignan/ZDNet

Payment: The Cheesecake Factory

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4 of 21 Larry Dignan/ZDNet

Shopping Cart: The Cheesecake Factory

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5 of 21 Larry Dignan/ZDNet

Authentication: The Cheesecake Factory

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6 of 21 Larry Dignan/ZDNet

Select Card: The Cheesecake Factory

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7 of 21 Larry Dignan/ZDNet

Sent: The Cheesecake Factory

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8 of 21 Larry Dignan/ZDNet

Getting Started with FreshDirect

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9 of 21 Larry Dignan/ZDNet

Shop with FreshDirect

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10 of 21 Larry Dignan/ZDNet

Payment: FreshDirect

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11 of 21 Larry Dignan/ZDNet

Shopping Cart: FreshDirect

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12 of 21 Larry Dignan/ZDNet

Authentication: FreshDirect

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13 of 21 Larry Dignan/ZDNet

Select Card: FreshDirect

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14 of 21 Larry Dignan/ZDNet

Complete Transaction: FreshDirect

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15 of 21 Larry Dignan/ZDNet

Getting Started with Subway

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16 of 21 Larry Dignan/ZDNet

Shop with Subway

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17 of 21 Larry Dignan/ZDNet

Payment: Subway

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18 of 21 Larry Dignan/ZDNet

Shopping Cart: Subway

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19 of 21 Larry Dignan/ZDNet

Authentication: Subway

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20 of 21 Larry Dignan/ZDNet

Select Card: Subway

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21 of 21 Larry Dignan/ZDNet

Complete Transaction: Subway

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