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Images: Salesforce.com's Visualforce

Salesforce.com is rolling out Force.com an on-demand platform. The biggest component is Visualforce, a service that allows customers to customize the user interface.
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Salesforce.com at its Dreamforce conference will unveil Force.com, a platform as a service. The biggest component of the stack is Visualforce, a service that allows customers to customize the user interface.

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Here's a flow chart of how Visualforce will work as described by Salesforce.com.

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Here's how a standard Salesforce.com screen looks today.

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By clicking "page editor" in the bottom left of the browser, a developer can adjust code on the fly to customize tabs, change headers and remove panes.

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Here's a view of the code you see after clicking page editor.

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Before: A standard issue Salesforce.com screen at an insurance company.

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After: The insurance company, in this case AON, sets up a different workflow and simplifies the screen.

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Once you click on that new claim button on the previous screen you move through various steps.

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Customers can also develop screens that will work with Tablet PC and other mobile devices.

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Mashups can also be integrated within this custom presentation. Here Salesforce.com uses Google Maps in a remote application.

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The Salesforce.com UI can also be altered to better work with the iPhone. Here's an example of Salesforce.com via Safari.

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Another example of Salesforce.com via Safari and the iPhone. The highlighted doors are areas that were damaged in this claim.

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