Photos: Play that funky music, VW owner

Customers who purchase or lease a designated Volkswagen model from the new line will get a customized electric guitar.

By Andy Smith, Associate Editor on Oct. 4, 2006

1 of 4 Andy Smith/ZDNet

Playing guitar

From Oct. 3 through Dec. 31, customers who buy or lease a designated Volkswagen model from the new 2007 line--including Jetta, Jetta GLI, GTI, Rabbit, New Beetle and New Beetle Convertible--will get a customized First Act GarageMaster electric guitar that will play through the car's existing audio system.

The guitar comes in four VW-complementary colors. It will display the Vehicle Identification Number (VIN) of the owner's Volkswagen vehicle and have custom-colored pick guards that go with the car's exterior.

2 of 4 Andy Smith/ZDNet

Jack

The electric guitar hooks up to the VW via an auxiliary adapter in the glove compartment.

3 of 4 Andy Smith/ZDNet

Logo on fret

The customized electric guitar features a VW logo on the 12th fret.

VW's ad campaign for the promotion includes TV spots featuring John Mayer, Slash of Guns N' Roses, and Christopher Guest (as Nigel Tufnell of "Spinal Tap").

4 of 4 Andy Smith/ZDNet