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Yahoo oneSearch first look

Yahoo unveiled its oneSearch tool to up the mobile search ante.
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By Larry Dignan, Contributor on
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Yahoo released its oneSearch mobile search, which is designed to up the ante against Google. In other words, the search battleground is going mobile.

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A search on oneSearch for Pizza gives you places and locations in one screen. Community ratings culled from Yahoo local also tie in nicely.

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If you're not in San Francisco, Calif. you can easily navigate somewhere else.

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Yahoo's oneSearch also wraps in date from other properties to produce ratings and directions easily.

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Yahoo argues that when you're on a mobile phone you don't want too many clicks. That's why it stacks as much information on a topic as possible. More is available with a scroll.

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A search on a stock ticker like AAPL calls up a wide range of information beyond business news.

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A search on movies also grabs a wide range of information such as ratings, reviews and theaters.

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Yahoo is also including city guides to serve as a jump off point. Yahoo is tying multiple properties such as Flickr into oneSearch.

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Additional details about a city are also included with a scroll.

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Finally, Yahoo provides what you really need to know about--traffic and weather.

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