The new service, which aims to help businesses build and customize loyalty programs, is integrated with Salesforce Digital 360, Service Cloud and Tableau.
IBM says the purchase is part of a wider investment strategy in Salesforce services, hybrid cloud, and AI.
Slack is facing messaging and connectivity issues right out of the gate, as enterprises try to find that new normal for work.
Salesforce and IBM said they will integrate offerings designed to verify health status of individuals amid a return to public spaces and work.
The question is whether there's room for another enterprise chat platform after Salesforce's acquisition of Slack.
Salesforce hopes that moving into this space will significantly extend the reach of its CRM.
Einstein Automate aims to automate processes and connect work and data flows.
Salesforce 360, Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud and its industry-specific offerings will run on major public clouds.
Contact center agents are often siloed into communication channels. That approach won't fly as consumer behavior shifted amid the COVID-19 pandemic.
The acquisition sets up a showdown with Microsoft and its Teams platform over the future of collaboration and digital work. The grand plan is to combine Slack Connect and Salesforce Customer 360.
Salesforce may buy Slack and the deal makes sense on multiple levels, but there's also a heavy dose of Microsoft concern on both sides that color the deal.
Buying Slack could give Salesforce its own chat platform for business users to share customer records.
Customer 360 Truth represents Salesforce's effort to be the center of customer data and relationships.
evenue Cloud is essentially a combination of several existing Salesforce products, including CPQ, its software that generate quotes for orders, and Billing.
Microsoft, Salesforce, and Cisco are concerned mostly with government step-in powers.
Colin Powell, the former secretary of state, speaks at Salesforce.com's user and developer conference in San Francisco.
Marc Benioff tells company conference attendees that customers want to make their own choices.
The hosted CRM company's upcoming release will include a new framework for customizing online business software.
ZDNet's Bill Detwiler talks with USAF Brig. Gen. (Ret) Steven Spano who is regional VP for Public Sector at Tableau about what the company's government customers are asking for in a data analytics platform.
Sarah Franklin, EVP and GM, Platform, Trailhead and AppExchange at Salesforce talks with TechRepublic's Bill Detwiler about updates to Work.com that focus on improving employee engagement and safely handle in-person customer interactions as companies adjust to the new normal of COVID-19.
Salesforce chief business officer (CBO) Ryan Aytay talks with Bill Detwiler about how the company works to create business partnerships that meet customers wherever they are.
Michael Machado, VP of product management at Salesforce talks to Bill Detwiler about Salesforce Anywhere, a new product announced at TrailheaDX 2020 designed to help companies improve workforce collaboration.
Francois Ajenstat, Chief Product Officer at Tableau, talked with Bill Detwiler about how the integration with Salesforce is going post acquisition, the product roadmap for Tableau, and how data visualizations can help respond to the COVID-19 pandemic.
Ryan Schellack, Product Marketing Manager at Salesforce, talks with TechRepublic's Bill Detwiler about a new set of developer productivity tools Salesforce announced in the run up to its TrailheaDX 2020 virtual event.
Bill Detwiler speaks with Salesforce's Sarah Franklin about how the company plans to make its virtual TrailheaDX 2020 developer event a better, more inclusive, and more meaningful tech event.
Marie Rosecrans, SVP of SMB marketing for Salesforce, shares insights from the company's 20+ years of building software for small businesses.
School Services is fixing its technology to reduce 33 different ways of doing things down to one.
The future of customer service is messaging and voice-based artificial intelligence, according to the airline.
The modern workforce wants to be part of a values-driven company where they're allowed to speak their mind, says Salesforce's Jody Kohner.
Salesforce has cloud agreements to use Amazon's and Google's clouds for various workloads, making it a multi-cloud poster child.
Ultimately, equipping state employees with a more modern platform will help Colorado residents get more out of the Colorado Benefits Management System, said Dan Santangelo, Colorado's deputy CTO.
Chris Zant, chief digital officer for ConvergeHEALTH at Deloitte Digital, explains how the health sector can create a holistic experience for consumers while drawing important boundaries between marketing and patient services. Read more: https://zd.net/2D7KKeg
Alibaba will bring Salesforce's CRM platform to customers in mainland China, Hong Kong, Macau, and Taiwan.
Digital Health and Wellness