Touch Bar on the new MacBook Pro
If you think that the Touch Bar on the new MacBook Pro is a stepping stone to Apple releasing a touchscreen Mac, you might want to reconsider that in light of comments made by Apple SVP of marketing Phil Schiller.
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Speaking to Backchannel, he was quoted as saying, "We think of the whole platform. If we were to do Multi-Touch on the screen of the notebook, that wouldn't be enough -- then the desktop wouldn't work that way. Can you imagine a 27-inch iMac where you have to reach over the air to try to touch and do things? That becomes absurd."
The problem, according to Schiller, is optimizing the user interface:
"You can't optimize for both," said Schiller. "It's the lowest common denominator thinking."
From this, we can take away a few things:
- The split between iOS and macOS is here to stay for the foreseeable future
- If Apple likes to "think of the whole platform" then that's a strong indication that the Touch Bar is going to spread to the whole Mac lineup
- But nothing is set in stone, and things could very well change going forward
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- Build a $400 Windows 10 PC
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