Apple: 'We are completely rethinking the Mac Pro'

Apple has a new pro-grade Mac in the works, but don't hold your breath for one just yet.
Written by Adrian Kingsley-Hughes, Senior Contributing Editor

Apple hasn't touched the Mac Pro in over three years, but it seems that an updated version is now in the works.

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In an interview with BuzzFeed News, Apple's SVP of worldwide marketing Phil Schiller claims the company is "completely rethinking the Mac Pro" following the last update, which was back in 2013.

But don't get too excited just yet because, as Schiller pointed out, "you won't see any of these products this year."

We also get insight into why Apple has left the Mac Pro to rot for so long.

"We designed ourselves into a bit of a corner," Craig Federighi, Apple's SVP of software engineering is reported as saying. "We wanted to do something bold and different. What we didn't appreciate completely at the time was how we had so tailored that design to a specific vision that in the future we would find ourselves a bit boxed in -- into a circular shape."

It's not often that Apple admits to making a design blunder, but that seems to be the excuse being offered as to the apparent abandonment of Apple's pro workstation.

"We made something bold that we thought would be great ... and what we discovered is that it was great for some and not others -- enough so, that we realized we had to take another path, and look for the next answer," Schiller said.

A new display for the Mac Pro workstation is also incoming, but beyond that tidbit there's little to report yet.

In the meantime, Apple has finally refreshed the current Mac Pro, albeit in a small way. $2,999 now buys you a Mac Pro with a 6-core Intel Xeon processor, dual AMD FirePro D500s GPUs, and 16GB of RAM, while $3,999 gets you an 8-core Xeon processor system with dual AMD FirePro D700s GPUs.

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