Facebook leads app install market share, but Google is rising fast
Mobile app marketers spend their budgets across a limited range of platforms -- with Facebook grabbing the lion's share or marketing dollars.
Latest Posts
AI tech uncovers social media footprint red flags to enable smarter hires
How can we do a better job of uncovering potential risks and red flags on caregivers who will watch their loved ones. AI technology aims to help.
Wednesday ads drive higher in-store traffic, study shows
We are more likely to visit stores if we hear radio ads on Mondays, Wednesdays, and Saturdays, according to a new study.
Which electronics brands are best for social influence?
Despite huge budgets and exposure, the brands we expect to top the charts right now - do not - according to a new social ranking
Collective Bias launches technology for selecting better influencers
How do companies select the top-performing influencers for their influencer program?
How to survive the retail apocalypse
With the growing popularity of online shopping, retailers are facing a crisis.
How to solve the creepy concerns of always listening AI
Are our AI devices really listening to our every word? And if they are -- how can we stop them?
Average time to resolve problems is three times higher than customers want
A recent AI customer experience study shows that, although businesses have invested in AI solutions, customers are not happy.
WalkMe ActionBot understands enterprise users' needs
Can a chatbot understands the user's needs and complete tasks spanning across enterprise applications? The WalkMe ActionBot certainly tries to deliver all that it promises.
When chatbots are a very bad idea
Not every business problem can be solved by using chatbots. Here are some inappropriate uses for the AI tool.
How to safeguard your company from influencer fraud
The rise of follower fraud -- paying for fake social media followers -= makes campaign management difficult for enterprises. Now, new insights help the industry to tackle this growing problem.
Over half of consumers want businesses to text them back
The majority of consumers and small business owners prefer to text each other more often, according to a recent survey.
Millions think the new iPhones are worth going into debt for
Millions of people have wanted to own an iPhone for over a decade, and the demand still appears strong, regardless of its high cost.
Why don't more people over 60 have YouTube channels?
Why are people aged 60 and over not sharing their wisdom, knowledge, and insights on YouTube?
Tech habits of college students reveals surprises with Generation Z
What trends has Generation Z (Gen Z) adopted, as 16 million Americans go back to their campuses? A new survey from UNiDAYS gives some insights.
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