Apple's $999 Mac Pro Display XDR monitor stand is the most Apple thing ever

Think that a $20 cable or a $40 dongle is expensive? Those are nothing compared to Apple's new $999 monitor stand.

WWDC 2019: Everything Apple announced and what really matters to business TechRepublic's Karen Roby and Bill Detwiler break down the important news from Apple's 2019 WWDC, but more importantly, they discuss why certain applications are important to business users. Read more: https://zd.net/2Wb8mpN

When it comes to selling high priced accessories, Apple is the king of making the sale. Its stores are filled with countless dongles and cables designed to nickel and dime customers.

But the ultimate Apple accessory, the one that says that money is no object, has to be the new Mac Pro Display XDR monitor stand, priced at a cool $999.

Must read: WWDC 2019: The new Mac Pro

Yes, you read that right. The new Mac Pro -- starting price $5,999 -- doesn't come with a display, and the 32-inch 6k Retina Pro Display XDR -- starting price $4,999 -- that Apple is pitching to Mac Pro users doesn't come with a stand.

See where this is going?

Yup, the base Mac Pro with a base Pro Display XDR display and the stand will set you back $12,000.

From here the only way for the price to go is up.

I bet the price tag for a fully kitted out Mac Pro with the 28-core Xeon processor, 1.5TB of RAM and a couple of Radeon Pro Vega II Duo MPX Modules will be stratospheric. At that point the $1k display stand will seem like chump change.

But $1k is $1k no matter how you cut it.

And remember you can hook up six Pro Display XDR displays to a Mac Pro. With stands, that's a minimum of $42,000 on peripherals alone.

That's $42,000 in displays and stands right there!

That's $42,000 in displays and stands right there!

Apple has made the monitor stand for the Pro Display XDR the ultimate accessory.

Now, there's no doubt that the display stand looks cool. It features snazzy hinges, goes up and down easily, and even allows the display to flip from landscape to portrait easily. But everything Apple makes exudes cool and is highly desirable.

And Apple knows this, which is why it can charge $1k for a display stand.