X
More Topics
Why you can trust ZDNET : ZDNET's expert staff finds the best discounts and price drops from reputable sellers on a regular basis. If you buy through our links, we may earn a commission. Our process

'ZDNET Recommends': What exactly does it mean?

ZDNET's recommendations are based on many hours of testing, research, and comparison shopping. We gather data from the best available sources, including vendor and retailer listings as well as other relevant and independent reviews sites. And we pore over customer reviews to find out what matters to real people who already own and use the products and services we’re assessing.

When you click through from our site to a retailer and buy a product or service, we may earn affiliate commissions. This helps support our work, but does not affect what we cover or how, and it does not affect the price you pay. Neither ZDNET nor the author are compensated for these independent reviews. Indeed, we follow strict guidelines that ensure our editorial content is never influenced by advertisers.

ZDNET's editorial team writes on behalf of you, our reader. Our goal is to deliver the most accurate information and the most knowledgeable advice possible in order to help you make smarter buying decisions on tech gear and a wide array of products and services. Our editors thoroughly review and fact-check every article to ensure that our content meets the highest standards. If we have made an error or published misleading information, we will correct or clarify the article. If you see inaccuracies in our content, please report the mistake via this form.

Close

What is Amazon Prime Early Access Sale and when is it in October?

Amazon has announced a second Prime Day-like event for October called Prime Early Access Sale. It follows Amazon's annual Prime Day sale from the summer. Here's everything you need to know about "Prime Day 2" -- including how to find the best deals.
Written by Rebecca Isaacs, Staff Writer
Amazon Prime Early Access Sale

After the success of the first Amazon Prime Day earlier this year, it comes as no surprise that Amazon wants to help its Prime subscribers get the best deals ahead of the holiday season. And, if you're like us and start purchasing now, we have good news: Amazon's Prime Day Early Access Sale is coming in a couple weeks, and we have the scoop on what you can expect.

To be clear, this will be Amazon's second Prime Day-like sale event this year. It's all about early holiday savings for Prime members. 

Also: Amazon to hold 'Prime Early Access Sale'

What is Amazon's Prime Early Access Sale?

Prime Early Access Sale is the follow-up to Amazon's Prime Day event held in July – except it's geared toward the holidays and in October. The company will offer deep discounts on major products to its Prime subscribers, as well as tens of thousands of deals from third-party sellers including Samsung, KitchenAid, and more.

When is Amazon's Prime Early Access Sale?

Amazon announced that Prime Early Access Sale will be on Oct. 11 and Oct. 12. Beginning at 12am PDT, it will run for 48 hours.

Where is Amazon's Prime Early Access Sale available?

The holiday shopping event will be offered in 15 countries: Austria, Canada, China, France, Germany, Italy, Luxembourg, the Netherlands, Poland, Portugal, Spain, Sweden, Turkey, the UK, and the United States.

As with earlier this year, it's not a matter of where it's available, but to whom this deal will be offered. You will need to be a Prime Member to take advantage of these deals.

What to expect from Amazon's Prime Early Access Sale?

Deals, deals, deals

You can expect thousands of great deals this year. As usual, Amazon plans to offer steep discounts on its signature devices, including the Echo and the signature Fire TVs. In addition to these deals, Prime Day will be geared toward holiday shopping, including toys, home, pet, and kitchen products. 

Holiday gift guides will be in full swing, and Amazon will feature a Top 100 list of some of the season's most popular gift items. If you've been sleeping on tech deals, the great news is that there will be plenty of retailers partnering with Amazon for the 48-hour shopping extravaganza, including Samsung, iRobot, and KitchenAid.

We expect some of the deals to last throughout the full time, but others will be flash deals that drop as quickly as every five minutes. The flash deals typically have a set amount available, so as a heads up, if you see it and want it, you may want to add it to your cart immediately.

Plus, Prime subscribers can start taking advantage of some amazing deals right now. You can get four months of Amazon Music Unlimited for free – or, if you want to bundle, you can get the Echo Dot (3rd gen) for only $0.99 with a one-month subscription of Amazon Music Unlimited. These deals start now and will end October 12.

Plus, if you live in a hub city and prefer making reservations to making dinner, Amazon is offering its subscriber customers one year of Grubhub+ for free. The deal includes unlimited, $0 delivery fees on orders over $12, and you can get food discounts and rewards from hundreds of thousands of vendors across the country. 

Can anyone shop Prime Early Access Sale?

Like the earlier Prime Day this year, Prime Early Access Sale will be geared toward Amazon subscribers, and only Members can get the products for those amazing deals. The service costs $139 per year, or $14.99 per month. Students will get a 50% discount on their membership so long as they verify their status, and those on SNAP/EBT can get it for a discounted price as well. In addition to these membership offerings, you can also get a 30-day free trial right now.

If you have never subscribed to Amazon Prime, if you sign up for the trial right now, you will still have the free trial advantage during Prime Early Access Sale discounts and deals. Not only will you get said discounts on major products with the membership, subscribe-and-save deals, and free one- to two-day shipping, but you'll also get access to Prime Video, Prime Music, Prime Pantry, Prime Now, and more.

Amazon Package
Amazon

Amzon Prime Early Access Sale: How to find the best deals, plus tips and tricks

Prime Early Access sale hub

If you want a one-stop shop for all the best deals or are short on time during the 48-hour window, Amazon has a Prime Early Access Sale hub that will offer the lowest prices and sales across a range of categories. We expect new deals to be posted as frequently as every five minutes.

Plus, if you're looking for ideas, Amazon is offering Top 100 lists of gift ideas for home and toys, making it easy for you to decide on what to get your friends and family members this holiday. 

Voice-shop with Amazon Alexa

Amazon tends to give people a head start on deals if they voice-shop with Alexa. It did the same thing with Black Friday in the past -- giving voice shoppers up to a seven-hour lead. To order something by voice, just say to your Alexa device, "Alexa, what are your deals" followed by "Alexa, add [the item] to my cart." Alexa will confirm your order, but if you prefer, you can set up a four-digit pin within the Alexa app to prevent unintended purchases.

Amazon Assistant

Amazon Assistant is a free browser plugin (for Chrome, Firefox, Internet Explorer, Safari, and Microsoft Edge) that lets you watch for product comparisons. It provides shortcuts to popular Amazon hubs and issues desktop notifications when deals that you're watching go live.

Deals of the day, Lighting deals, and Prime Early Access deals

Amazon also has its regular "Gold Box Deals of the Day." However, since it is Prime Day, these sales should be extra noteworthy. 

And finally, there's Prime Early Access deals, a type of Lightning Deal for Prime members. Amazon typically gives Prime members 30-minute early access to certain deals, though all deals are only available while supplies last. To stay on top of these different deals, use Amazon's app, where you can view most deals 24 hours in advance and sign up for alerts.

You can also go here to see deals you're watching, and you can get the deals delivered to you via Amazon's daily deals email.

Amazon Coupons

Did you know Amazon.com serves up coupons? There's actually an entire hub on Amazon where you can find coupons for electronics, pet supplies, toys, and other items. Just go to Amazon.com, then click on the link at the top for "Today's Deals," and in the menu of categories at the top, click on "Coupons" (or use this link).

When you find an item you want to buy, click on the "Clip this coupon" button near the price to clip the coupon. When you're done shopping, go to your cart and check out. In the cart details, you will see the coupon amount deducted from your total.

Price tracker and comparison tools

If you want to check a deal's price against what Amazon has charged in the past, try CamelCamelCamel. It's a free Amazon price tracker that monitors millions of products and serves up their price history.

One available extension is Honey, which instantly informs you if any third-party sellers have the same product for a lower price. Also, check out the site PriceGrabber or the extension PriceBlink, both of which let you see if an item is cheaper elsewhere.

Check competitor sites

Finally, be sure to check other shopping sites. Walmart, Best Buy, and other retailers have been known to roll out their own sales on Prime Day in an attempt to lure in shoppers.

Editorial standards